Whatsapp To Alter The Face Of Business Word
BANGALORE: The presence of Smartphone barely seems to have a leaf through in an emerging economy like India. However, on the other hand, the Internet-based messenger app has not only surpassed recognition but it is now altering the course of the business world, reports Your Story.com
The association of Whatsapp and Facebook had managed to captivate users in a short span of time. The messenger app had pivoted the change in behavior for users to opt for data -based messaging instead of SMS.
Despite its fulcrum in communication, Whatsapp is now taking a toll in sanctioning several small businesses. “Whatsapp is a formal channel for communication in our operations and not just a casual messenger anymore,” states Nitin Jain of NowFloats, a startup that aids small businesses in getting exposed.
In the face of Emails, Facebook and other tools like Yammer and Base camp, startups find the use of whatapp far more favorable. Moreover, Whatsapp simplifies the use of rapid messaging as well as can easily segregate informal and formal groups.
In addition, Whatsapp also deploys proficient Customer support in terms of managing communication with users. Businesses are now providing WhatsApp number to reach out to its users in responding to quires and receiving feedback.
What’s more is business having now sort to the messaging app disclose promotions in allotted groups. Recently, Bewakoof.com that began promotions via Whatsapp, have affirmed to produce a 15 percent of their total sales through the instant messenger.
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