BANGALORE: As per the mobile app statistics, people spend a good 37 hours and 28 minutes each month using apps on their phone on tablet. The opt-in app’s usage figure derived from Nielsen's Mobile NetView 3.0 software has taken in collected data from the fourth quarter of nearly 5,000 iOS and Android handsets of people at the age of 18 and above, reports zdnet.
According to the data, the average device user is covering two full days per month of mobile app usage which accounts to 23 hours and 2 minutes monthly as seen in a similar study in the duration of three months of 2012 and 30 hours, 15 minutes at the closing stages of 2013.
Although the number of available apps has grow dramatically with its respective Smartphone preference (iOS or Android) the number of users however hasn’t make a sizable difference within the last two years. Nonetheless coders for mobile apps continue to widen the app market while a collective 100 billion iOS apps have been downloaded since 2008. At the same time, Entertainment apps have a core set of just two dozen or more taking up the user’s entire time. The stereotypical ideology that video apps are deemed level is but a misconception as the Mobile video software ranks third as the most used app category.
Making the list at the top with an average of 10 hours and two minutes of monthly use is gaming apps followed by music which places second on the list with a big difference. The Neilsen study states that an average user listens to music for up to two hours and 37 minutes.
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