Amazon Web Services Announces Amazon Machine Learning


Comcast Corporation is a global media and technology company with two primary businesses, Comcast Cable and NBCUniversal. “We evaluated Amazon Machine Learning and found it to be a compelling offering for our data science analytics. We particularly liked the ability to visually explore the tradeoff between parameter settings and classification performance during the evaluation,” said Jan Neumann, Manager of a Data Science Research team at Comcast. “With Amazon Machine Learning it was quite simple to prepare and clean the input data and train a model on large data sets in short order.”

The Amazon sustainable packaging team provides Amazon shipments in smaller, more environmentally friendly packages while still protecting the delivered items. “We use Amazon Machine Learning to analyze customer feedback on packaging and create predictions to identify products that are suited for our Frustration Free and eCommerce ready packaging standards,” said Kara Hurst, Director of Amazon Global Sustainability. “Amazon Machine Learning has really helped us improve our ability to identify products with packaging that is wasteful and frustrating for our customers. We’ve been able to use our existing data and very quickly develop predictive models that we can deploy in production within weeks. As a result, we have a more environmentally friendly product and packaging that is better for our customers.”

Space Ape Games is an award-winning mobile and tablet gaming startup that delivers games such as Rival Kingdoms and Samurai Siege. “A key part of keeping our customers engaged in our games is to predict the types of content, such as live events and tournaments, that they'll enjoy the most and let the game adapt to their play styles,” said Toby Moore, CTO and co-founder at Space Ape Games. “By using a service like Amazon Machine Learning, we’re able to more easily and precisely make decisions about how to keep our customers excited about and enjoying playing games like Rival Kingdoms and Samurai Siege.  We've been very impressed with Amazon Machine Learning so far, and plan to deploy Amazon Machine Learning across multiple departments in our organization to help us build and deploy predictive models for our current and future games. This is an exciting day for our business.”

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