Truecaller proactively Localizes all Indian user's data in India
On the 16th of January 2019, Truecaller became one of the first international tech companies to proactively localize data that will also aid in providing better quality of service for its Indian users. To ensure the data of its Indian users remains secured and to provide faster and more reliable services, Truecaller confirmed that its entire Indian user data is hosted in India. This is a user-centric move that is aimed at safeguarding personal data and encouraging more transparency in the ecosystem.
Speaking on the development, Nami Zarringhalam, Co-founder and Chief Strategy Officer at Truecaller said, “This is one of the many steps we are taking to ensure better quality of our core services across payments, messaging and Caller ID features that Truecaller offers. This also safeguards our user’s privacy and is our way of showing commitment towards our users and their data while being compliant with laws of the geographies we operate in. Truecaller has in the past years built a considerable user base in India with over 100 Million daily active users. To support all of the exciting developments we last year also acquired a company in India and now have half of our headcount in India.”
With locally stored data, and significant investments in its Indian infrastructure, Truecaller has further doubled the search result speed for its core services like Caller ID and Spam detection within the app to ensure users are protected from unwanted calls and potential fraud. It is worthwhile to note that Truecaller was already storing its Indian user’s payments data of its popular unified payment interface (UPI) based payment service in India. Payments as a vertical were built from scratch entirely out of India last year after the acquisition of the Indian payments start-up Chillr. This made Truecaller fully compliant to RBI’s data localization norms from the start, compared to other international entities. Over the past 24 months Truecaller has invested heavily in the Indian market, and today more than half of its employees are from India with offices in Bangalore, Gurgaon and Mumbai.
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