Intex Launches Three Budget Smartphones In The 'Star' Range Starting At 6,990
The Star Power features a 4.5-inch screen and a 3,000 mAh battery, while the Star HD sports a five-inch screen with 13MP rear and 5MP front camera and 1,800 mAh battery.
“Star Power and Star HD support USB OTG, means customers can connect keyboard and mouse for using on the smartphone. These are some features that will help us diferentiate our products from competitors apart from the aggressive pricing that we offer,” he said.
Kalirona added that Intex will phase off its i5 range of smartphones over the next few months as the firm expands its smartphone portfolio.
During the April-June 2014 quarter in India, the fastest growing smartphone market in Asia Pacific, smartphone shipment grew 84 per cent to 18.42 million units from 10.02 million units (in April-June 2013 quarter), research firm IDC said.
Korean handset maker Samsung still continues to lead the smartphone market with 29 per cent share, followed by Micromax 18 per cent, Karbonn 8 per cent and Lava six per cent.