BANGALORE: Social media like Facebook, Linkedin, Instagram, and Twitter is a market that's growing at a fast rate. Companies looking for existing and new consumers will need to stay ahead of the current social media trends. The methodology is extremely important to these companies’ growth. Take a look at 7 Social Media Trends for 2015, as compiled by Tweak Your Biz.

#1.Social Media Marketing to Go Mobile

Social media are computer-mediated tools that allow people to create, share or exchange information, ideas, and picture, videos in virtual communities and networks. In addition, social media depends mostly on mobile technologies to create highly interactive platforms through which individuals and communities, share, co-create, discuss, and modify user-generated content. Furthermore, there is a strong correlation between mobile technology and social media and in 2014, the largest social network is Facebook and other popular networks include Twitter, Instagram, LinkedIn, and Pinterest.

#2. Smarter and More Customized

Social Media giants like Facebook took the expansion in the ad space.There are plenty of different ad formats offered where you can create and publish all types of ads. The ads are delivered all across Facebook and some formats are eligible to show in and increase page likes. The advertising guide is designed to help brands determine the format that works best for them, be it mobile news feeds, desktop news feeds, or right-column ads. Particularly, the mobile efforts accomplish a remarkable outcome and help the business to grow.

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