5 Ways Augmented Reality Can Help Businesses Enhance Customer Experience
John Roshan Anto, Digital Content Writer, siliconindia | Wednesday, 06 November 2019, 19:06 IST
3. Immersive Experiences
Companies can create in-store augmented reality experiences for the users with AR-enables apps. Pointing their mobile phone’s camera to the products or items, more information about the products will be displayed using the interactive visuals. In China, at places like coffee shops, installing these visual artworks more information about the coffee is displayed such as roasting, brewing, facts, and more. Stores can also showcase ads about different products using AR technology.