5 Ways Augmented Reality Can Help Businesses Enhance Customer Experience


3.    Immersive Experiences

Companies can create in-store augmented reality experiences for the users with AR-enables apps. Pointing their mobile phone’s camera to the products or items, more information about the products will be displayed using the interactive visuals. In China, at places like coffee shops, installing these visual artworks more information about the coffee is displayed such as roasting, brewing, facts, and more. Stores can also showcase ads about different products using AR technology.