Top Ten Biggest Tech Things That Will Happen In 2015


BANGALORE: What is the biggest thing in the world that is driving business, leveraging technology and building our lives? Surely, “internet” has provided us the gateway to reach out billions of people in different corners of the world.

In today’s world, a person can make million dollar businesses while sitting on the computer table. Being on earth, one can exactly note the environmental conditions on Mars. With the availability of internet, things have become pretty easy and this vastness of internet has so much to present in the coming future? And if it raises your curiosity to know what exactly Internet has to offer in 2015, here is the list as compiled by the Business Insider.

# Programmatic Advertising

Programmatic Advertising is not a very common word to hear, but in the digital media, it occupies a wide importance. Basically it helps to use the technical data to make important decisions about buying and selling ads and thus reaching the concerned audience at the right time.

The top programmatic ad companies include Criteo, Rocket Fuel, the Rubicon Project, and AOL. These four companies pulled in more than $1.5 billion in combined global ad revenue in 2013, accounting for more than one-tenth of global programmatic ad dollars. It is really a smart way to reshape the entire digital advertising market in an effective and efficient manner.

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